How
do RSS Feeds Work?
RSS feeds also provide a great alternative to the most
common form of web content syndication, e-mail. With the
massive amount of spam finding its way into the average
mailbox, emailed updates of web site content are a lot
less attractive (and effective) than they used to be. For
web site administrators, RSS feeds provide an easy way
to advertise new content on their sites without the headaches
and hit-or-miss nature of mass email newsletters.
How do RSS Feeds Work?
RSS is a protocol that uses XML (eXtended Markup Language),
and RSS feeds take the form of a single XML file which
can be hosted and automatically updated by the webmaster
and downloaded and read by RSS feed reading software.
At its simplest, this file contains a main URL and a set
of items representing links published from the website
in question. Each of these items consists of a title, a
link to that content on the site and a brief description.
An RSS reader/aggregator links to the RSS file on the site
and downloads it, rendering each of the items as a separate
headline and synopsis of that article or content, complete
with a link. Most RSS readers will continually scan each
RSS feed they have linked to for updates, then inform the
user when new content is found.
For home users, receiving RSS feeds is as simple as downloading
an RSS reader or an extension to their web browser of choice
and then finding which of their favourite sites offer RSS
feeds. |